Clear Channel Outdoor UK and Spectrum Interactive plc Conclude Exclusive Media Agreement
The market leading outdoor advertising company, Clear Channel Outdoor UK, has concluded a long-term exclusive media agreement with Spectrum Interactive plc.
Under the terms of the agreement Clear Channel has acquired the exclusive rights to sell media on Spectrum's public phone box estate, most of which is positioned in city centre locations with the concentration of sites within the M25. Clear Channel will inherit the current media business and will market the sites under the "Clear Channel Connect" brand throughout the UK.
Commenting on the deal, Mark Lewarne, Chief Executive of Spectrum, said: "We are exceptionally pleased to have concluded this agreement with Clear Channel who are a world class company and a clear market leader in outdoor advertising. We have worked very hard to establish a solid media business over the last few years and believe now is the right time to partner with Clear Channel who are experts in this field and have the infrastructure in place to exploit the value of the estate."
Barry Sayer, CEO of Clear Channel Outdoor UK, expressed his delight at the opportunity to work with so flexible and dynamic a private enterprise company as Spectrum Interactive in the further development of a medium so familiar to Clear Channel and in which the company has considerable sales and operational experience.
About Clear Channel Outdoor in the UK
Clear Channel Outdoor UK is the United Kingdom's leading outdoor advertising company, providing more than 70,000 advertising opportunities across its four premier brands: Clear Channel Billboards, Clear Channel Adshel, Clear Channel Pinnacle and Taxi Media. Clear Channel Adshel is the UK's leading supplier of 6-sheet advertising with 65% of the UK roadside 6-sheet market. Clear Channel Adshel offers point of sale opportunities at Sainsbury's and Somerfield supermarkets and in over 80 UK shopping centres as well as advertising at music venues and universities. Clear Channel Adshel also offers sites at Birmingham International Airport. Clear Channel Billboards is the market leader in 96 sheet billboards and provides a national offering of 48 sheet billboards across the United Kingdom and Ireland. Clear Channel Pinnacle offers premium advertising on over 200 special high-profile sites such as London's Cromwell Road and M4 Towers.
About Clear Channel Outdoor
Clear Channel Outdoor (NYSE:CCO) is the world's largest outdoor advertising company with over 973,000 displays in more than 60 countries across 6 continents. In the United States, the company operates over 167,000 advertising displays and has a presence in 49 of the top 50 Designated Market Areas. It also operates airport, rail, taxi and mall advertising businesses worldwide. Its Spectacolor (U.S.) and DEFI (international) divisions are the global market leaders in spectacular sign displays, including in New York's Times Square. Clear Channel Adshel is the company's international street furniture division, which operates over 3,500 municipal advertising contracts worldwide. More information may be found by visiting www.clearchanneloutdoor.com.
About Spectrum Interactive plc
Spectrum provides internet desks, WiFi hotspots, payphones and other related services to customers across the UK & Germany. The company is a market leader in the provision of public internet desks in the UK with a total of 1,960 units in service (many of these in the UK's busiest airports such as Heathrow) and with the recently announced agreement with Travelodge Hotels Spectrum will soon operate WiFi services in over 600 hotels. Spectrum also owns and manages around 8,000 payphones, making it the second largest operator of payphones in both countries.
Spectrum's customers are spread across a wide range of market sectors encompassing locations as diverse as airports, military camps, universities, hotels, hospitals and other key travel locations, and its millions of regular end users benefit from a high quality, affordable and reliable service.
Source: Clear Channel Outdoor
Released August 6, 2007