Clear Channel Outdoor Renews Long-Term Contract to Provide Outdoor Advertising for City of Helsinki
Clear Channel Outdoor, the world's leading outdoor advertising company, has been selected by the city of Helsinki, Finland's capital, to provide multiple outdoor advertising formats, including street furniture, advertising pillars, billboards and digital screens.
This contract represents the second largest outdoor contract in the Nordic region and includes some 1,600 advertising structures and 5,000 advertising faces at premium city center locations throughout Helsinki. It follows Clear Channel Outdoor's renewal of the Stockholm transit contract, the largest outdoor contract in the region, in 2007.
"We are experiencing great momentum in the Nordic region with the Stockholm transit, and Oslo and Helsinki airport contract renewals," said Paul Meyer, Global President and COO of Clear Channel Outdoor. "Our renewed relationship with the City of Helsinki allows us to broaden the portfolio of exciting branding solutions we can offer to advertisers in that area."
Clear Channel Finland's General Manager, Timo Tammi, said: "As the newly appointed outdoor advertising partner of the City of Helsinki, Clear Channel Outdoor is looking forward to developing multiple outdoor formats, including digital, which will create flexible and tailored advertising solutions for advertisers and visibly renew the streetscape of Helsinki."
Clear Channel Outdoor was selected for the exclusive advertising rights following a thorough review process that included both local and international competitors, including the incumbent outdoor advertising company, JCDecaux.
Mr Sademies, of City of Helsinki, explained: "Clear Channel Outdoor demonstrated the ability and commitment to deliver high quality advertising products with world class maintenance and operations capability. We very much look forward to developing our partnership."
About Clear Channel Outdoor
Clear Channel Outdoor (NYSE:CCO) is the world's largest outdoor advertising company with close to one million displays in 49 countries across 5 continents. In the United States, the company operates just under 200,000 advertising displays and has a presence in 49 of the top 50 Designated Market Areas. It also operates airport, rail, taxi and mall advertising businesses worldwide. Its Spectacolor (U.S.) and DEFI (international) divisions are the global market leaders in spectacular sign displays, including in New York's Times Square. Clear Channel Adshel is the company's international street furniture division, which operates over 3,500 municipal advertising contracts worldwide. Clear Channel Outdoor also operates digital displays and networks in most of its divisions. More information may be found by visiting www.clearchanneloutdoor.com
Certain statements in this release constitute "forward-looking
statements" within the meaning of the Private Securities Litigation
Reform Act of 1995. Such forward-looking statements involve known and
unknown risks, uncertainties and other factors which may cause the
actual results performance or achievements of the Company to be
materially different from any future results, performance or
achievements expressed or implied by such forward-looking statements.
Source: Clear Channel Outdoor Holdings
Released April 30, 2008